The gesture of a stuck-out tongue is used as a recurring design element in a series of posters and many othermedia. Angélica Lizarazo explains where the inspiration for her design came from: " [I chose] a gesture that can be joyful or angry at the same time, but one which is always personal." Instead of a face simply smiling to please others, it chose the motif of a stuck-out tongue as a gesture of openness with a wink to the audience.