The Strategic Marketing unit is responsible for the further development, implementation, control and management of strategic marketing across all channels in close coordination with the University President.
This includes numerous creative appearances, the maintenance and further development of the corporate brand and design, the supervision of the use of the UdK Berlin logo, the strategic conception and creation of central information media, video trailers, the UdK:shop, campaigns or design competitions as well as the collaboration with and consultation of colleges and departments of the UdK Berlin in questions of marketing.
The CD of UdK Berlin boosts the university’s visibility. Here, you can access CD materials, the Media Hub – our image database, and work resources like business papers, templates, and more.
Here you will find the new general information brochure with comprehensive details, as well as the brochure "Important Information for Starting Your Studies," which provides valuable tips and essential details for a successful start at UdK Berlin.
![[Translate to English:]](/fileadmin/_processed_/5/9/csm_DSCF4767_1ef18ac941.jpg "[Translate to English:] Foto: Elisa Broß, Spekulative Terrains, Fotograf: Daniel Nartschick")
UdK Berlin combines creative collaborations, innovative campaigns, and visionary designs. Together with students, alumni, and partners, interdisciplinary projects emerge that unite art, design, and social impact.
The UdK:shop offers creative, sustainable design products created in collaboration with students, alumni, and partners, accessible to the public.
If you're a university member needing support in marketing or design, our team assists with planning and development.
Find out who the Strategic Marketing team is.