Contact
Head of Strategic Marketing
Dr. Michaela Conen is the head of the Strategic Marketing at the University of the Arts (UdK) Berlin.
In this position, she works closely with the university's leadership and stakeholders, overseeing the university's corporate design and its ongoing development. Her strategic marketing initiatives are based on a thorough understanding of the needs and challenges of the cultural sector.
Her extensive responsibilities include the creative conception and implementation of innovative campaigns and strategic partnerships. These initiatives aim to enhance the visibility, diversity, and uniqueness of the UdK Berlin. Dr. Conen, along with her team, develops marketing strategies that are specifically tailored to the various target groups of the university, sharpening the institution's artistic and academic profile.
Phone: +49 (0) 30 3185 2804
Email: michaela.conen@intra.udk-berlin.de
P.O. Box 12 05 44
10595 Berlin
Marketing Manager
As Marketing Manager, Insa Ruckdeschel develops the planning, design and further development of strategic marketing measures in detail and implements them responsibly according to the specifications of the unit management. In addition, she prepares marketing analyses, statistics, designs and implements new marketing formats according to the strategic specifications, organizes market and trend research projects, and coordinates operational marketing goals and action planning (marketing mix).
She oversees the collaborations and campaigns, and the further developed UdK:shop (online/offline) and its Instagram channel.
Phone: +49 (0) 30 3185 1459
Email: insa.ruckdeschel@intra.udk-berlin.de
PO Box 12 05 44
10595 Berlin
Marketing staff
Tim Schudzich is responsible for the UdK: store and the associated online media and Instagram channel. His tasks include product maintenance, further development of the product range, and organizing pop-up events, as well as day-to-day business. In addition, he supports the strategic implementation of the UdK Berlin teaching campaign in close coordination with the staff unit. He creates illustrations, infographics, and presentations as required.
Phone: +49 (0) 30 3185 2431
Email: tim.schudzich@intra.udk-berlin.de
P.O. Box 12 05 44
10959 Berlin
Please use the following e-mail for questions or approvals regarding the corporate design: corporate.design@udk-berlin.de
For questions or approvals regarding the marketing of the UdK Berlin, please use the following e-mail: marketing@udk-berlin.de
Please use the following e-mail for questions and orders regarding our products from the UdK:store: shop@udk-berlin.de