The design development of marketing materials for the UdK Berlin Foundation focuses on creating a unique visual identity that reflects the foundation's values and goals. Special attention is given to the design of communication materials that are both aesthetically appealing and functional, while highlighting the creative potential of the university. As part of this process, various materials are created, including brochures, business cards, and more, which are used for both internal and external communication of the foundation. The goal of the design development is to establish a clear, coherent, and memorable brand identity that positions the foundation as a central institution of the UdK Berlin.

The team works closely with the foundation's stakeholders as well as the university departments to develop materials that visually represent the foundation.

The development of these materials is an ongoing process that is tailored to the needs of the foundation and its target audiences, aiming to maximize the impact and reach of the UdK Berlin Foundation in the long term.